

I'm a brand, content, and communications leader nearly 20 years of experience turning storytelling into measurable business results. I specialize in brand strategy, content development, messaging, and integrated communications, with a proven track record of building marketing functions from the ground up. My focus is aligning brand and content strategy with business objectives and translating storytelling into growth, awareness, and customer trust.
Most recently, I built Fleetwood Windows & Doors' entire marketing function from scratch as the company's first in-house marketer in its 60+ year history, leading a 20-person creative agency and owning everything from positioning to editorial direction to execution.
100%
INCREASE GROSS REVENUE IN 1 YEAR
$1.4M
BUDGET
MANAGEMENT
525%
INCREASED WEB TRAFFIC IN ONE QUARTER
900%
INCREASE EVENT ATTENDANCE
EDUCATION & CERTIFICATIONS
2025
2022
2022
2022
2022
2022
2021
2008
2006
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RevOps, Hubspot
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Google Analytics 4 (GA4)
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Online Marketing Associate (OMCA) Certification, OMPC, License: #10479OMCA
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Communications Strategy, LinkedIn Learning
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Crisis Communication Certification, LinkedIn Learning
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Mastering Communication as a Leader, LinkedIn Learning
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Google Ads Certification
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Bachelor of Arts, History, with honors, summa cum laude, California State University, Fresno
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Associate Degree in Liberal Arts, Social Sciences, West Hills College
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